But times are changing. The most senior Australian executive at the world's most iconic tech company is stepping down. Only 15 Lockheed Lounge chairs were ever made. https://www.theguardian.com/.../2014/sep/08/marc-newson-joins-apple-iwatch Newson likes to talk — in language that is delightfully uncorporate. Apple announced that Newson had joined its design team last September, when the watch and the iPhone 6 were unveiled at the firm’s headquarters in Cupertino, California. Newson, 51, who was born in Sydney and brought up by a single mother before moving to London two decades ago, has designed for some of the biggest names on the planet. What’s your job title? Marc Newson, another massively influential Apple designer, will join Ive in the firm that, according to an interview in the Financial Times will be called LoveFrom and launch in 2020. Long silence. Portraits by Mattia Zoppellaro / Contrasto / Eyevine. It could be rolled out anywhere in the world. So it becomes a useful object and not something that will just sit in the top drawer of your cupboard for the rest of eternity.’, I notice he is not wearing his Apple Watch. Mr Newson, a longtime collaborator and friend, has worked closely with Mr Ive in recent years. ‘Apple is the opposite.’. Marc Newson developed the Apple Watch with his old friend — and new boss — Jonathan Ive. But by deadline, Apple shares had recovered and were down just 0.6 per cent. Newson has experience in tech — as well as Ikepod watches, he and Ive designed a Leica camera from scratch for the RED auction — but he trained as a silversmith, studied jewellery design, and has worked with Louis Vuitton, Hermès, Azzedine Alaïa and Dom Pérignon. In his first solo interview since joining the Silicon Valley giant, he tells John Arlidge the tech firm’s future lies in fashion and cars, The latest lifestyle, fashion and travel trends, Register with your social account or click here to log in. But the clue is in his job title. Marc Newson joins Apple – the pair go hand in hand. ‘We will start to see more technology embedded in garments — magic woven in. I don’t see how they and the Apple Watch cannibalise one another or compete.’, What is Newson’s next move? It’s a good story — except, of course, it isn’t true. ‘No, but I met him.’ Who earns more, you or Jonathan? The two men met 20 years ago in London and have been professionally and personally inseparable ever since. Ive himself looks like a human iPod — face all smooth lines, hair shaven, eyes like polished glass. News of the departures initially hit Apple shares in after hours trading in the US on Friday morning, wiping billions from the company's market value. ‘Benedict is really funny, naughty and irreverent, but he’s also got this wonderfully encyclopaedic knowledge of so many things.’. Marc Newson, a Sydney College of the Arts graduate now living in London, has been described as one of the most influential designers of this generation.Credit:Louie Douvis. ‘I think you can guess that.’ Ive is equal 637th on the latest Sunday Times Rich List, worth £150m. When it was launched, then Tag Heuer boss Stéphane Linder sniffed: ‘Luxury is about being unique and rare. It’s 10.30am in a converted women’s prison in Victoria and Marc Newson walks into his 2,000sq ft living room that is part loft and part 1970s ski chalet; one wall is made of large rocks arranged around a fireplace. Most of Cupertino’s finest personify the pared-down focus of Apple’s products. No single stylist is that good. ‘It’s about 60 per cent of my time.’ How long will you do it? Ive is part of a team of… well, nobody knows. He holds the record for the most valuable work sold at auction by a living designer — one of his Lockheed Lounge chairs (opposite) went under the hammer at Phillips in London for £2.4m last week. Are you sure you want to mark this comment as inappropriate? Ikepod and the Jaeger-LeCoultre collaboration ‘led Jony to the conclusion that it might be a good thing to get me involved on the Apple Watch,’ says Newson. Marc Newson: Yes absolutely, because my role at Apple doesn’t necessitate all of my time and that was for very specific reasons, so absolutely, my company still exists and I … John McDuling is National Business Editor for The Sydney Morning Herald and The Age. Smart watches, a new bookshop, a bespoke villa on a Greek island, summer parties, £2.4m chairs — not to mention the coolest new job in the world. There’s no hint of a Steve Jobs-size ego. ‘I might hold off building a little while longer, so I’ll be able to pay in drachmas!’ he jokes. Are you sure you want to delete this comment? Newson has designed a concept car for Ford. But it’s a corporate bromance, too. ‘I’ve designed a modular storage system, which is exactly what you need for books. Jony Ive, chief design officer for Apple, with chief executive Tim Cook. Design has been one of hallmarks of Apple in its revival since deceased co-founder Steve Jobs returned to the fold in 1997, and under his successor as CEO Tim Cook. She’ll do a complete about-face once she really starts using it.’, Traditional Swiss luxury watch manufacturers have dismissed Apple’s timepiece as too common and cheap to be luxury. There are still a lot of people who buy books — and thank God.’, Newson and Benedikt Taschen, the firm’s founder, have collaborated for many years on projects including Newson’s own monograph Marc Newson: Works and a book stand for Annie Leibovitz’s Art Edition. Everybody knows Jonathan Ive, the Briton behind the clean lines of the iMac, iPod, iPhone and iPad.
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